Pricing

Free to start, simple pricing that scales with your game.

If you are a PlayFab customer, self-service upgrade between tiers is available within Game Manager. Learn more .

Enterprise

Premium service and dedicated support with personalized pricing


Everything in Professional, plus:

All Enterprise features Enterprise features with additional increased feature limits

Private channel in Slack/Teams

On-call support team

Corporate SSO support

Infosec compliance

Custom onboarding

Frequently Asked Questions about PlayFab Pricing

Do I have to pay money to use PlayFab?
No. We have a free tier with no limit on the number of players. This is a great option for hobbyists and indie developers just starting out, and a convenient way for developers at larger enterprises to try PlayFab out. The free tier gives you a taste of how PlayFab’s powerful platform can help you manage your game, and solves real developer challenges like managing player identity and app store receipt validation.
It is important to be aware that the free tier has no Service Level Agreement (SLA) , and that support is solely via our community forums. To get access to our advanced functionality, with features and resources you can use to maximize your game’s engagement and monetization - as well as individual support and our SLA - you will need to upgrade to a paid plan.
How do you count MAU?
We count up the total number of unique players who have activity in your game each month. In other words, the number of players who make an API call to PlayFab in your game during the month. If the same person plays your game on two different devices with a linked account (PC and mobile?) it counts as a single MAU. If the same person plays two different games from your studio, than each count as a separate MAU.
What kind of support do I get with PlayFab?
All customers, even on the Free plan, get access to our web forums, documentation, and tutorials. In addition, we have an active community in Slack, where developers can share their experiences and knowledge with one another.
Customers on a paid plan get access to dedicated support, including the ability to submit tickets. At the Enterprise level, customers can access a private Slack channel, or schedule time to ask questions and discuss your game by phone.
What sort of SLA guarantees do I get on a free plan?
All games benefit from our excellent up-time track record, but only games on a paid plan get an actual Service Level Agreement. This is one reason why we encourage all professional games to launch on a paid plan.
PlayFab is completely free during development. When do I need to start paying?
PlayFab is free for all customers up until 1,000 players. Once you hit 1,000 players, you need to pick a plan.
How does PlayFab’s Indie Tier work, and does my game qualify?
PlayFab is offering a new Indie Tier on a limited basis. It's limited to small developers (no more than 5 seats) who are truly going it alone - no publisher deals please! - whose titles have no more than 100,000 MAU. If you are on the Indie tier and your game breaks out, we will simply move you over to the Pro tier once your title no longer qualifies for Indie status.

Compare Plan Features

  • Essentials

    Free Sign up
    • LiveOps Features

      Just what you need to start

    • Player profiles
    • Content management
    • In-game commerce
    • Real-time analytics
    • Leaderboards
    • Receipt validation
    • Custom server logic
    • Documentation
    • Forums
    • Professional Features

      More features to support growth and enhance monetization

    • Player segmentation
    • Targeted stores
    • Live events
    • Advanced analytics
    • A/B testing
    • Real-time rules
    • Scheduled tasks
    • Dedicated support
    • SLA
    • Enterprise Features

      Advanced technology for larger studios

    • Custom resources
    • Integration help
    • Higher SLA
    • On-site training
    • Unique resource needs
    • Single sign-on
  • Indie Studio

    $99/mo Sign up
    • LiveOps Features

      Just what you need to start

    • Player profiles
    • Content management
    • In-game commerce
    • Real-time analytics
    • Leaderboards
    • Receipt validation
    • Custom server logic
    • Documentation
    • Forums
    • Professional Features

      More features to support growth and enhance monetization

    • Player segmentation
    • Targeted stores
    • Live events
    • Advanced analytics
    • A/B testing
    • Real-time rules
    • Scheduled tasks
    • Dedicated support
    • SLA
    • Enterprise Features

      Advanced technology for larger studios

    • Custom resources
    • Integration help
    • Higher SLA
    • On-site training
    • Unique resource needs
    • Single sign-on
  • Professional

    Min $299/mo,
    $0.008 per MAU
    Sign up
    • LiveOps Features

      Just what you need to start

    • Player profiles
    • Content management
    • In-game commerce
    • Real-time analytics
    • Leaderboards
    • Receipt validation
    • Custom server logic
    • Documentation
    • Forums
    • Professional Features

      More features to support growth and enhance monetization

    • Player segmentation
    • Targeted stores
    • Live events
    • Advanced analytics
    • A/B testing
    • Real-time rules
    • Scheduled tasks
    • Dedicated support
    • SLA
    • Enterprise Features

      Advanced technology for larger studios

    • Custom resources
    • Integration help
    • Higher SLA
    • On-site training
    • Unique resource needs
    • Single sign-on
  • Enterprise

    Custom pricing Contact us
    • LiveOps Features

      Just what you need to start

    • Player profiles
    • Content management
    • In-game commerce
    • Real-time analytics
    • Leaderboards
    • Receipt validation
    • Custom server logic
    • Documentation
    • Forums
    • Professional Features

      More features to support growth and enhance monetization

    • Player segmentation
    • Targeted stores
    • Live events
    • Advanced analytics
    • A/B testing
    • Real-time rules
    • Scheduled tasks
    • Dedicated support
    • SLA
    • Enterprise Features

      Advanced technology for larger studios

    • Custom resources
    • Integration help
    • Higher SLA
    • On-site training
    • Unique resource needs
    • Single sign-on

Essentials

Free Sign up

Indie Studio

$99/mo Sign up

Professional

Min $299/mo,
$0.008 per MAU
Sign up

Enterprise

Custom pricing Contact us
LiveOps Features Just what you need to start
Player profiles
Content management
In-game commerce
Real-time analytics
Leaderboards
Receipt validation
Custom server logic
Documentation
Forums
Professional Features More features to support growth and enhance monetization
Player segmentation
Targeted stores
Live events
Advanced analytics
A/B testing
Real-time rules
Scheduled tasks
Dedicated support
SLA
Enterprise Features Advanced technology for larger studios
Custom resources
Integration help
Higher SLA
On-site training
Unique resource needs
Single sign-on