Launch Smoothly,
Grow Fearlessly

Everything you need to operate your game in a single, highly-scalable back-end platform. For free.

You build the fun, we'll make it run

Deliver a kick-ass player experience throughout your game's lifecycle with PlayFab's powerful tools, seamless integrations and proven ability to scale.


Game Services

Back-end building blocks for your live game. Storage, compute, commerce, analytics and much, much more.


Game Manager

Mission control for your whole team. All the data and tools you need to engage, retain and monetize your players.



The activity stream that ties it all together. Events, triggers and real-time segmentation to automate your live ops.



Pre-integrated tools and services from industry-leading partners. Reduce SDK fatigue, with (mostly) single-click access.

The Add-On Marketplace

Tap into our growing list of pre-integrated, pre-tested, and always up-to-date tools and services to enhance your game operations. Spend your time improving your game, not integrating yet another SDK.

Explore the Marketplace

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The PlayFab Promise

Building a successful “game-as-a-service” is hard. We know—we've been there. It's why we founded this company. We want you to focus on the fun, not worry about success.


Get started quickly with rich documentation, ‘try it now' API reference, free tutorials, and dozens of code samples and snippets.

Explore Docs


Help when and how you need it. Community forums are free, or pay extra for dedicated phone and email support.

Explore Support

Focused teams, better games, happier players