Attribution

PlayFab makes hard things easy. Our voice is bright, bold, and intentional.

This style guide will help you use our brand assets, like our logo and colors, in a way that is consistent with our promised level of power and reliability.

Powered by Microsoft Azure PlayFab

Use a text label for attribution within games.

Text Specifications

Size ratio of ‘Microsoft Azure PlayFab’ text to ‘Powered by’ text is 10:6. ‘Powered by Microsoft Azure PlayFab’ is in Segoe UI Semibold, tracking set to 20 and line height to 90%. ‘Microsoft Azure PlayFab’ is in Microsoft Mid Gray (#737373) or Microsoft White (#ffffff). The ‘P’ and ‘F’ in PlayFab are capitalized. Always left aligned.

Orientations

Use the orientation, horizontal or stacked, that best fits the composition.

Color variations

Use appropriate light or dark variation for your situation and ensure minimum contrast for legibility.

Clear space considerations

The height/width of the “M” in “Microsoft” is a measurement for the minimum clear space requirement around the logo. This space is flat and free of any other design element and clear of the edge of the page.

Microsoft Azure PlayFab Logo Lock Up

Never use the ‘Microsoft Azure PlayFab’ logo lock-up outside of PlayFab.com

PlayFab.com usage

This particular lock-up is used exclusively for PlayFab.com and should not be used to any materials outside the context of PlayFab.com, PlayFab blog, and PlayFab forums.