Kochava is an unbiased, independent partner empowering advertisers to achieve their mobile media goals. Through mobile device recognition and tracking, the Kochava platform provides precise, real-time analytics that span from initial launch through conversion, optimization and lifetime value (LTV) reporting. Our tools enable customers to turn data into actionable information.
Kochava is integrated with more than 1600 publishers and is trusted by hundreds of brands including the biggest names in mobile gaming, news and media, and commerce. Our deep network integration provides users with unified reporting and seamless management of campaigns across networks and publishers.
Kochava provides re-engagement and re-targeting campaign support and its dedicated account managers allow them to understand and facilitate unique and specific campaign goals. Kochava is compliant with privacy and fraud standards and client data is never sold or remarketed.
How it Works
Kochava can be installed in PlayFab without requiring a separate SDK. The PlayFab SDK already gathers the right information from a mobile device when a game is first installed. Once Kochava detects an attribution it is sent to PlayFab via a callback which is passed to your analytics solution. In the future this will be used to trigger incentivized actions within PlayFab. PlayFab will also soon allow you to filter which post-install events to send to Kochava.